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San Diego SEO Expert That Ranks You At The Top!

Situated on the coast of the Pacific Ocean, San Diego is a city in the state of California. It is the second-largest city in California next to Los Angeles and is known for its year-round sunny climate along with its natural-deep water harbor and wide- ranging beaches.

Suffice it to say, San Diego’s attractions are everything to do with outdoors. From the famous SeaWorld and LEGOLAND theme parks to the stunning historic grounds and museums of Balboa Park, you can easily have a great time with your family and friends in the lovely city.

As for San Diego’s economy, the largest sectors are occupied by defense and military, tourism, international trade, and research and manufacturing. In fact, the city was once declared as the best city in the country to start a startup or small business.

SEO Services San Diego

Search engine optimization (SEO) is the practice of optimizing a website with the intent of encouraging search engines like Google and Bing to display the site on the first page of their respective SERPs. In other words, the better your SEO strategy is, the higher your site ranking will be in search engines.

For instance, if your company specializes in mattresses then a properly structured and implemented SEO strategy should be able to display your site on the first page whenever users search for “mattress store San Diego.”

Factors in Determining Your San Diego Website’s Ranking

There are over hundreds of essential factors that Google and other search engines use in determining the ranking of a San Diego business website. That said, we will give you the three most important factors and these include keywords, website optimization, and backlinks/website authority.

1. Keywords

Keywords, as a whole, plays a big part in an effective SEO strategy. In this case, keywords pertain to the words and phrases people use in searching the web. These are the words and key phrases that online users search for when looking for information. Keywords also pertain to any word or phrase that describe the topics your site is about. When used the right way, the keywords and other related phrases can greatly influence your site’s ranking on search engines.

2. Website Optimization

While content is indeed a crucial element, an effective SEO strategy is more than just that. The built, structure and design are also essential components of a well-optimized website. These factors are classified as one category, known as on-page SEO together with other factors such as meta tags, sitemap, images, and site architecture. So, hire yourself an SEO agency that will ensure each of your site’s component is properly optimized for an all-out performance on search engines.

3. Backlinks/Website Authority

Another factor that is just as important as content and site optimization is your backlinks or website authority. A website’s worth and reliability rely on its usefulness to searchers, which is determined by Google or other search engines. In determining your site’s authority, Google refers to the number of sites that link back to your content.

Additionally, those links should also be coming from high authority websites in order to make a substantial impact on your ranking. On the other hand, too many links from non-authoritative sites could potentially harm your ranking.

4. Mobile-friendliness

The mobile-friendliness of websites is another main quality that search engines consider when ranking them. Mainly because more and more people today are now using mobile devices in accessing the web, which is one of the primary reasons behind the changes in the way Google ranks search results. On top of that, there’s no escaping Google’s mobile-first index, which aims to pick the best mobile-optimized websites in the web and reward them, rather than sites that are only optimized for desktop use.

So, if your site isn’t still optimized for mobile devices, don’t waste time and seek out SEO companies in your area, otherwise, you risk harming your page rankings.

We are your San Diego SEO Company

Like in-house experts, SEO firms and agencies bring to your business the advantage of field experience in fact, SEO companies are likely to have more experience than specialists. There are many agencies today that neglect the new optimization practices and trends and in doing so, only a handful of them are able to stay in business for long. SEO companies work around successes and referrals so as a client, you can have the assurance that a San Diego SEO Agency has your best interest at heart and is well- versed with the SEO industry.

Another main advantage of hiring an SEO agency is that you only pay for the work done. Reliable SEO companies will perform an audit on your site and provide a proposal for recommended activities, their reasons behind those recommendations, and as well as the budget needed to complete the said activities. You only pay for the work rendered, which can be less pricey than hiring someone as a full-time employee.

That said, many business and site owners find the cost of hiring an agency pretty intimidating, especially if they’re all new to this SEO matters. However, you also have to think about the potential growth in your revenue that an effective optimization will bring to you over time. So when you consider that factor and compare it to the cost of hiring in-house, then you’ll find out that you’re actually getting a good deal out of your choice of outsourcing SEO services from a San Diego SEO company.

Get started with SEO now!

Launching an SEO campaign is absolutely nothing to sneeze at. While one may argue that they can do SEO their own, one thing you should know is that DIY SEO is rarely effective. What’s more, making a poor decision when hiring an SEO specialist can also be expensive, not to mention harmful in some cases. So when you have the budget, the energy, and will to truly venture into the SEO world, only then can you consider going down that SEO road.

Also, keep in mind that giant search engines like Google are very particular on their guidelines so once a website is found to be engaging in SEO tactics that go against their rules, then that website is surely going to suffer, both in ranking and online reputation. Therefore, it is of paramount importance for you to find the right San Diego SEO provider to help you push your business to the top.

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Seo Process

Keyword Research

How do we go about choosing the keywords/phrases?

  • Keyword research is one of the first things we do when starting your SEO campaign.
  • Selecting the proper search terms to target and rank for is one of the most important steps in the SEO process.
  • We find the best volume search phrases with the highest buyer intent and conversion chance.

Site Architechture

  • It is vital to have a properly designed website. Google must be able to easily crawl and index all pages of your site.
  • Proper internal linking structure is an often overlooked ranking signal and should not be ignored.

Social Media

  • Social media has become not only a necessity for your business but also a significant ranking factor where SEO is concerned.
  • We send Google the right social signals so that they will give your business the recognition it deserves.

User Experience

Two very important things to keep in mind:

  1. You should strive for a good user experience for every website visitor that lands on your web page.
  2. The longer a visitor stays on your site the better chance that you will convert them into a possible sale.

Monthly Reports

Comprehensive monthly ranking reports that show what position each campaign keyword is in the search results. Intuitive bar graphs that reveal the daily ranking position over a given time frame for every targeted search term.

On Page Seo

On Page SEO includes all of the ranking factors associated with the actual code of the website URL (or page) you are trying to rank. A few examples are title, headline (H1), subheading (H2), age of page, age of domain, page speed, content length, URL length, and many more.

Off Page Seo

Off Page SEO refers to all of the ranking signals that occur "off page" (NOT included within the website code). Some examples are PR distribution, blog posting, bookmarking, articles submission, authority backlink building, social metrics, content sharing and many more.

Page Speed

Website speed can not be overstated in its importance when it comes to ranking in the search results. Not only does a fast loading site rank higher, but it also provides a better user experience.


Seo Services

Seo

Are you on the first page for your targeted, money search terms?

I have over 20 years experience in search engine optimization. I'm always testing and keeping up with the latest algorithmic changes and ranking techniques. Give me a call if you are ready to get serious about your online presence.

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Reputation Management

Do your website visitors like what they see when searching you or your business, brand?

Your potential customers are very likely checking your online reputation and reviews while deciding which company to choose to do business with in your industry. 

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Web Design

How professional does your current website look?

We design appealing, search engine friendly websites for our clients keeping UX in mind. Not only do they look great but they convert more sales for your business. First impressions are everything online. 

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Social Media

Are you satisfied with your brands' current social presence?

Having a strong social presence is a necessity if you're serious about selling your products or services on the internet. It is an established fact that social media marketing plays a vital part in search engine ranking.

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Content Marketing

Does your website have engaging, informative content?

It has been said that content is "King" when it comes to SEO. We optimize your existing content and establish KPI's. We create new, engaging articles and posts that search engines love.

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Local Maps Seo

Is your brand mentioned and cited from industry and geo relevant websites?

We create citations along with brand mentions and local authority backlinks. We optimize your Google My Business listing, and ensure your NAP (name, address, phone) are consistent across the web.

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Frequently Asked Questions

What is SEO?

SEO or search engine optimization is the process of ranking your website higher in the search results for your targeted search terms.

How long does it take to rank?

It really depends on quite a few factors. Things like the age of your website, how competitive (or not) of an industry you are in, site architecture, website speed, authority of your domain, authority of your ranking page, social presence, and more.

Why hire an SEO company?

If you want to save money, time and avoid a possible disaster by getting a penalty then hiring a professional SEO is the only way to go.

What's the difference between SEO and SEM?

SEO deals with only organic search engine results. SEM stands for search engine marketing and encompasses any paid advertising in the search results.

How much does SEO cost?

This depends primarily on the level of competition of the industry you are in. Your monthly investment will vary greatly between the least competitive to most competitive industries.

What makes you different from other firms?

The biggest difference between Bobs SEO and the majority of other digital marketing firms is the level of personal service I provide. Unlike some other larger agencies, I'm the only one you will be dealing with.

Testimonials

“Bob helped my studio get to the number 1 spot for most of my campaign keywords.”

EMMA W.

“My product sales are up and our leads are climbing in number by the day. I attribute much of this progress to Bobs SEO.”

RACHEL T.

“The best marketing campaign I ever invested in.”

CHRISTY B.