Norfolk SEO

Tired of your Norfolk competition ranking higher than you in the search results? If so, you're in the right place!
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Bobs SEO has been published online on many highly regarded websites like The Huffington Post, Entrepreneur, Business.com, Inc., among many others.

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SEO Ranking Factors

It is a well-known fact in SEO circles that there are at least 200 factors when it comes to ranking your website organically through the use of search engine optimization. I have over two decades of experience in SEO and internet marketing. Listed below are the factors that I consider to be some of the most important.

Keyword Research

Selecting the proper search terms to target and rank for is one of the most important steps in the SEO process.

We find the best search phrases with the highest buyer intent and chance of conversion.

Website Architecture

It is vital to have a properly structured website. Google must be able to easily crawl and index all pages of your site.

Proper internal linking structure is an often overlooked ranking signal and should not be ignored.

Social Presence

Social media has become not only a necessity for your business but also a significant ranking factor where SEO is concerned.

We send Google the right social signals so that they will give your business the recognition it deserves.

User Experience

You should strive for a good user experience for every website visitor that lands on your web page.

The longer a visitor stays on your site the better chance that you will convert them into a possible sale.

Monthly Reports

Comprehensive monthly ranking reports that show what position each campaign keyword is in the search results. 

Intuitive bar graphs that reveal the daily ranking position over a given time frame for every targeted search term.

On-Page SEO

Includes all of the ranking factors associated with the actual code of the website URL (or page) you are trying to rank. 

Examples are title, headline (H1), subheading (H2), page load speed, content length, URL length, and more.

Off-Page SEO

Refers to all of the ranking signals that occur "off page" (NOT included within the website code). 

Examples are PR distribution, blog posting, bookmarking, articles submission, authority backlink building, social sharing sharing and more.

Website Page Speed

Website speed can not be overstated in its importance when it comes to ranking in the search results. 

Not only does a fast loading site rank higher, but it also provides a better visitor experience.

Our Norfolk SEO Services

We provide ethical search engine optimization services that have stood the test of time - 20 years to be exact. Our methods are powerful and proven to rank your website at the top of the search results pages. These are the SEO services we provide to our local, Norfolk area companies as well as national clients.

SEO

Are you on the first page for your targeted, money search terms?

I have over 20 years experience in search engine optimization. I'm always testing and keeping up with the latest algorithmic changes and ranking techniques.

Give me a call when you are ready to get serious about your online presence.

Cloud Hosting

How fast do your website pages load? 

Up-time and speed are two critical components of website hosting where search engine optimization is concerned. 

We will get your website set up on a top tier cloud server such as Amazon AWS, Google Cloud or similar. With near 100% uptime and a blazing fast site your rankings are guaranteed to improve.

Web Design

How professional does your current website look?

We design appealing, search engine friendly websites for our clients keeping UX in mind. 

Not only do they look great but they convert more sales for your business. First impressions are everything online.

Social Media

Are you satisfied with your brands' current social presence?

Having a strong social presence is a necessity if you're serious about selling your products or services on the internet. 

It is an established fact that social media marketing plays a vital part in search engine ranking.

Content Marketing

Does your website have engaging, informative content?

It has been said that content is "King" when it comes to SEO. 

We optimize your existing content and establish KPI's. We create new, engaging articles and posts that search engines love.

Local Maps SEO

Is your brand mentioned and cited from industry and geo relevant websites?

We create citations along with brand mentions and local authority backlinks. 

We optimize your Google My Business listing, and ensure your NAP (name, address, phone) are consistent across the web.

Frequently Asked Questions

"What is SEO?"

SEO (also known as "search engine optimization") is the process of ranking your website higher in the search results for your targeted search term.

"Why should I hire an SEO company?"

If you want to save money, time and avoid a possible disaster (by getting a penalty) then hiring a professional SEO is the best choice.

"How much does SEO cost?"

This depends primarily on the level of competition of the industry you are in. Your monthly investment can vary greatly from the least competitive to most competitive industries.

"How long does it take to rank?"

It really depends on quite a few factors. Things like the age of your website, how competitive (or not) of an industry you are in, site architecture, website speed, authority of your domain, authority of your ranking page, social presence, and more.

"What's the difference between SEO and SEM?"

SEO deals with only organic search engine results. SEM stands for search engine marketing and encompasses any paid advertising in the search results.

"What makes you different from other SEO firms?"

The biggest difference between Bobs SEO and the majority of other digital marketing firms is the higher level of personal service I provide. Unlike some other larger agencies, I'm the only one you will be dealing with.

A Results-based Norfolk SEO Firm

Norfolk, Virginia has a prospering business environment so companies have to work hard at gaining enough visibility online to survive. As a Norfolk company, you need streamlined value-focused marketing strategies that deliver good traffic without being too much of a financial burden. That’s what our Norfolk SEO firm provides. We provide tailored campaigns as per your company’s unique needs so you get good value for money.

If you’re quite familiar with SEO because you’ve tried it before, then you know that search engine optimization ain’t easy--not in the slightest. One of the primary reasons why many SEO companies aren’t able to deliver results is their failure to understand that no two companies are the same, which also means no two SEO campaigns can be the same. Every Norfolk SEO campaign has to be tailor-made as per the company’s competition level, niche, goals, key terms, and geographic location. That’s one of our strong points. We aim to understand and know your company so we can establish a long-lasting relationship with you. In doing so, we can come up with the best-customized Norfolk SEO services strategy for you.

We’ve been in the SEO space long enough to see it all, so we know exactly what best fits your certain circumstances. For instance, if your at an impasse with your search rankings, our Norfolk SEO team can work on unleashing your site’s full potential and propel you to the top. If you’re having a hard time generating leads, we are capable of driving qualified leads that bring you conversions. Or, if your business isn’t garnering buzz online, we will help you connect with your target audience and build your brand in a way that customers will want to talk about it. Whatever your goals are, our mission is to get you where you want to be.

Norfolk SEO - What it entails

There are countless misconceptions about SEO. Some believe that it is easy to execute, which means it can be done by any computer and internet-savvy individual. Others also believe that SEO is archaic and search engines have evolved too much. As SEO and marketing experts, we know none of those are true.

For most SEO Norfolk companies, the first step is to conduct a website audit. The majority of the clients have an existing online presence and an audit will tell what needs to be fixed. This process also helps firms gain ample information about customer preferences and behavior. Once we know what needs fixing and adjusting, we plan to determine which techniques will be best for your site and company. Many SEO Norfolk agencies will use optimized campaigns to lower expenses but without compromising results. Careful SEO planning ensures that every technique will not, in any way, compromise a client’s reputation.

Nowadays, searches are intent-based, which means, standard keywords aren’t as effective. Also, we have to consider voice search and mobile when looking for the right keywords. Having the right search terms to target and rank for is perhaps one of the most important parts of an SEO process. That is why as a reputable Norfolk SEO company, we find and select the best volume search terms with the highest buyer intent and conversion percentage.

Your online presence is composed of your website, local listings, social media profiles, and other similar platforms. Part of our job is to ensure that your company has a consistent, clean, and accurate presence across the web. For example, we will correct inaccurate phone numbers, email addresses, and other important information listed on your online listings and social media profiles. As a result, our Norfolk SEO team can then make sure that potential buyers will have easy access and the right information about your company whenever they want to reach out to you.

Norfolk, Virginia SEO

Situated on the shores of Chesapeake Bay, Norfolk is a southeastern Virginia city that is widely known as home to the world’s largest naval station. The historical city of Norfolk has a long-standing connection to the ocean and has a vibrant downtown area. Visitors can explore and experience some pieces of history by stopping by Nauticus and touring the Battleship Wisconsin. Apart from its notable historical attractions, Norfolk also has its fair share of world-class museums, delectable restaurants, and unique retail stores. Best of all, most places are either within a short walking distance, train or car ride. For the outdoorsy people, the Virginia Zoo is a wonderful place for family outings. Another must-see attraction is the Norfolk Botanic Garden, which is just minutes from the downtown area. And for art enthusiasts, the city’s Chrysler Museum of Art is a lovely place to get some inspiration from the vast collection of art and antiquities. Suffice it to say, Norfolk is truly a gem of a city that every tourist should not miss out on.

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