Top Chicago SEO Expert
Chicago is famous for its rich history, culture, food, sports, and climate. As the third most populous city in the United States, Chicago is also known as the most balanced economy in the country mainly because of its high level of diversification. Moreover, the city is home to the third-largest science and engineering workforce of any metropolitan area in the nation.
What is more, the city is a major world financial hub, with the second-largest central business district in the country. What’s more, Chicago and its nearby metropolitan area contain the third- largest labor pool in the United States, with about 4 million workers. The city of Chicago also hosts 12 of the Fortune Global 500 companies making it a great place for businesses to flourish.
About Chicago SEO
You may be wondering what SEO companies really do. Or perhaps, you are unsure if there is a need for your business to enlist SEO services. Truth is, only a few people understand what SEO actually is.
As you probably know, SEO stands for search engine optimization. Its main objective is to boost a site’s ranking in search results pages. SEO can be classified into two categories, the White Hat SEO and Black Hat SEO. In simplest terms, a good Chicago SEO company is one that uses White Hat SEO techniques while a bad one employs
Stay Away From Unethical Chicago SEO Firms
It is important to note that while unethical SEO techniques will sometimes get you rankings, they are temporary and will get your site banned from search engines. To protect yourself from these shady SEO practices, here are some that you should be aware of:
Duplicate content or mirror site Cloaking Multiple spam low-quality links to and/or from random sites Hidden texts or links Irrelevant keywords Hundreds of program-generated pages Keyword stuffing Link schemes
White Hat, Ethical Chicago SEO Strategies
White Hat SEO is WHAT your Chicago based company needs. Not only will it get you rankings, but it will also prevent your site from being banned. A good Chicago SEO company will be worth your money and will get your site on the first results page and keep you there.
In addition, your Chicago, Illinois SEO company partner should also be able to use a number of techniques such as:
Conducting keyword research and analysis Ensuring that your site’s content and code are of the highest quality Image optimization Using descriptive and keyword-rich meta tags High-quality backlinks Making your site mobile-friendly and boosting its loading speed Local SEO (including optimizing your phone, address, map, city, and region-related searches)
You need SEO if you want…
To increase your sales To boost the foot traffic in your business to be the first company to be called by customers to be ahead of the competition to secure the future and growth of your business
Every business owner understands full well the importance of advertising in the existence of their business. If you cannot get the word out about your company, then the consequence is simple: you won’t be visible and naturally, people won’t be able to find your business. That said, not all advertising strategy works. You can spend thousands of bucks and achieve massive results, or you could spend averagely and still able to achieve more than you wished for. For that reason, it is all the more important for Chicago companies like yours to use the right marketing company, which is an SEO company to be particular.
Making a Strong Case For Chicago SEO Services
Everything is basically available online. In fact, everyone ‘Googles’ everything. If you want to find a Chicago business or any type of Chicago service, your first step would likely be to Google them or search them in your preferred search engine. As such, being seen online is the most critical thing you can do for your business. Nonetheless, being on the top position on Google or any other search engine for “Chicago” search phrases is one of the most difficult things to do since nearly all businesses today are also trying to climb on the first page.
This is where a Chicago SEO expert can save your day. They will provide you with tailored, proven SEO techniques that convert best for your business. Additionally, they should be able to give you detailed reports and are capable of reverse engineering your competition to exploit their weak areas by using these to your advantage.
Everything matters in SEO
Developing your website, for instance, is a significant factor in the SEO landscape. Website design is important not only because your website should look splendid but also because your site has to be completely optimized. This is why hiring a website designer to create or redesign your website is an important decision you should seriously consider. However, design alone won’t take you far.
On top of a professional-looking and top quality design, the right Chicago SEO company should also be able to optimize your site and make it so that it can become best pals with Google and other giant search engines. A greatly optimized website is one that is not just accessible through desktop but also accommodates mobile and tablet devices so that online users who prefer using their smartphones can clearly see your site content, images, videos, and everything else with ease and comfort.
In addition, this particular feature is also extremely important for optimization since Google gives a low score to websites that are not fully optimized for mobile. Aside from those things, there are also other important factors that an SEO company should focus on and these include properly optimized titles, content, descriptions, images, headings, in-page links, encoding, meta tags, HTML tags, backlinks, meta keywords and so much more.
In addition, your choice of domain and hosting service also contributes to the success or failure of your SEO. Naturally, you don’t want your site to take forever to load one page or to even have a few technical issues. Therefore, it is crucial to pick the right hosting and domain for your site. Or if you want to nail down those two in one shot, you can choose SEO companies that can offer you this kind of service.
Last but definitely not least is local SEO. If you want to grow your business, become an exemplary company in the eyes of your customers, boost your profits, and establish a strong and reputable reputation in the people’s minds within your local community, then local SEO is the service you’re looking for.
Just remember one thing: if you want to be on the first page of Google and other search engines and have a fully optimized website, then don’t hesitate to reach out to our Chicago SEO agency.
What is SEO?
SEO or search engine optimization is the process of ranking your website higher in the search results for your targeted search terms.
How long does it take to rank?
It really depends on quite a few factors. Things like the age of your website, how competitive (or not) of industry you are in, site architecture, website speed, the authority of your domain, the authority of your ranking page, social presence, and more.
Why hire an SEO company?
If you want to save money, time and avoid a possible disaster by getting a penalty then hiring a professional SEO is the only way to go.
What's the difference between SEO and SEM?
SEO deals with only organic search engine results. SEM stands for search engine marketing and encompasses any paid advertising in the search results.
How much does SEO cost?
First off, SEO doesn’t “cost” it “pays” – in a BIG way. By that, I mean that you get back much more than you spend each month (more traffic, leads, and sales). It is not uncommon to get 10x, even 20x or more ROI from a proper search engine optimization campaign. The pricing will depend primarily on the level of competition of the industry you are in. Your monthly investment will vary greatly between the least competitive to most competitive industries.
What makes you different from other firms?
The biggest difference between Bobs SEO and the majority of other digital marketing firms is the level of personal service I provide. Unlike some other larger agencies, I’m the only one you will be communicating with during our partnership (so to speak).
How do we go about choosing the keywords/phrases? Keyword research is one of the first things we do when starting your SEO campaign. Selecting the proper search terms to target and rank for is one of the most important steps in the SEO process. We find the best volume search phrases with the highest buyer intent and conversion chance.
It is vital to have a properly designed website. Google must be able to easily crawl and index all pages of your site. Proper internal linking structure is an often overlooked ranking signal and should not be ignored.
Social media has become not only a necessity for your business but also a significant ranking factor where SEO is concerned. We send Google the right social signals so that they will give your business the recognition it deserves.
Two very important things to keep in mind: You should strive for a good user experience for every website visitor that lands on your web page. The longer a visitor stays on your site the better chance that you will convert them into a possible sale.
Comprehensive monthly ranking reports that show what position each campaign keyword is in the search results. Intuitive bar graphs that reveal the daily ranking position over a given time frame for every targeted search term.
On-Page SEO includes all of the ranking factors associated with the actual code of the website URL (or page) you are trying to rank. A few examples are title, headline (H1), subheading (H2), age of page, age of the domain, page speed, content length, URL length, and many more.
Off-Page SEO refers to all of the ranking signals that occur “off-page” (NOT included within the website code). Some examples are PR distribution, blog posting, bookmarking, article submission, authority backlink building, social metrics, content sharing, and many more.
Website speed can not be overstated in its importance when it comes to ranking in the search results. Not only does a fast loading site rank higher, but it also provides a better user experience.