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Web Design and SEO in Chesapeake, VA

 

The city of Chesapeake is located in the center of Coastal Virginia. It is popular for being a historical and cultural figure, not to mention it’s home to a variety of beautiful natural attractions. One thing’s for sure about Chesapeake is that there’s no shortage of things to do. If you enjoy outdoor recreation, visit Dismal Swamp Canal Trail. It’s a great place to have picnics and go horseback riding, hiking, and even boating. Another must-visit place in Chesapeake is the city and region’s treasure, the Chesapeake Arboretum. The 48-acre land of nature is packed with things you can learn about flora and fauna. The property also includes a fragrance garden, an antique rose garden, and a hardwood forest.

Get yourself some goodies at the Hickory Ridge Farm while you’re in the city. You can even join their Strawberry or Pumpkin Picking Field Trips during summer and fall, respectively. Go for a boat ride at the Northwest River Park before ending your Chesapeake getaway. The dense greenery and serene waters of the river creates a perfect atmosphere for a relaxing day.

Affordable SEO & Web Design Services in Chesapeake, VA

Bobs SEO is a firm that provides search engine optimization and web design to various cities all over the country. With several years of experience in digital and search engine marketing, our SEO Chesapeake team has seen it all. Search engines are dynamic targets because they change the rules or do some modifications every month. And when they do this, it can dramatically shake up the search rankings.

Still, it has to be done so online users can get the most relevant result when searching. When you look at it closely, search engines are only doing their best at providing the best user experience. Google, for instance, is trying its best to give the right solutions or answers to user queries. If Google can give you the answer, then you won’t need to look any further, right?

Many things have changed in the Chesapeake SEO and SEM world, and earning a first-page ranking isn’t enough anymore. Rather, you have to be ranked on the top for your main keywords to maximize the search engine traffic. Our knowledge of digital marketing and SEO will give you a unique perspective on SEO strategies that have successfully helped our clients.

To accommodate the alarming demand for mobile-responsiveness, user-friendly websites, and SEO, we also provide web design services. Our modern site builders and state-of-the-art marketing techniques make us one of the leading Chesapeake SEO companies.

Search engine optimization (SEO)

SEO is the practice of getting online traffic from organic listings. In addition to having a well-designed website, SEO is one of the most crucial steps in building an effective online presence for your business. It is an intricate and complex process, which is why it’s best handled by Chesapeake SEO experts who have mastered the art of navigating and handling the ever-changing algorithms of search engines. Search engine optimization is an investment that takes time and capital. Work with us to turn your SEO investment into returns with our tailor-made SEO Chesapeake campaigns.

Social media marketing (SMM)

Also known as social media optimization, this form of marketing is an emerging star of the digital marketing universe. As modern consumers with diverse demographics turn to social media platforms including Facebook, Twitter, YouTube, Instagram, and LinkedIn for information, it becomes imperative for businesses to establish a consistent, branded presence across these mediums. Each platform has its own do’s and don’t, which can get especially tricky for small businesses and entrepreneurs. As a Chesapeake SEO firm, we help you create a consistent online presence on all social media channels.

Online reputation management

Reputation management, as its name suggests, is the process of managing your company’s online presence. With the popularity of social media and the emergence of review websites, good and bad press is just a click away. Even one negative review about your company can already put a dent in your reputation no matter how honest and credible your business is. Therefore, it is crucial to constantly monitor what your customers say about your offerings and company across all platforms.

Our Chesapeake SEO company will work on promoting goodwill and trust in your brand by managing negative feedback and addressing it (if applicable) or minimizing the damage through proper channels if the feedback is fake. Always remember that your online reputation is one of the keys to your brand’s success.

Web design

With websites, there’s no such thing as one size fits all. Our clients’ websites are custom built with their target audiences’ in mind. Based on your budget and target market, we build a niche-appropriate, quality website. Artists, service providers, online stores, retail business owners, restaurants, and franchises have varied needs. As an SEO Chesapeake firm, we help you build your unique identity in the online world with a custom-made website and tailored digital marketing campaigns.

FAQ

What is SEO?

SEO or search engine optimization is the process of ranking your website higher in the search results for your targeted search terms.

How long does it take to rank?

It really depends on quite a few factors. Things like the age of your website, how competitive (or not) of industry you are in, site architecture, website speed, the authority of your domain, the authority of your ranking page, social presence, and more.

Why hire an SEO company?

If you want to save money, time and avoid a possible disaster by getting a penalty then hiring a professional SEO is the only way to go.

What's the difference between SEO and SEM?

SEO deals with only organic search engine results. SEM stands for search engine marketing and encompasses any paid advertising in the search results.

How much does SEO cost?

First off, SEO doesn’t “cost” it “pays” – in a BIG way. By that, I mean that you get back much more than you spend each month (more traffic, leads, and sales). It is not uncommon to get 10x, even 20x or more ROI from a proper search engine optimization campaign. The pricing will depend primarily on the level of competition of the industry you are in. Your monthly investment will vary greatly between the least competitive to most competitive industries.

What makes you different from other firms?

The biggest difference between Bobs SEO and the majority of other digital marketing firms is the level of personal service I provide. Unlike some other larger agencies, I’m the only one you will be communicating with during our partnership (so to speak).

SEO Process

How do we go about choosing the keywords/phrases? Keyword research is one of the first things we do when starting your SEO campaign. Selecting the proper search terms to target and rank for is one of the most important steps in the SEO process. We find the best volume search phrases with the highest buyer intent and conversion chance.

It is vital to have a properly designed website. Google must be able to easily crawl and index all pages of your site. Proper internal linking structure is an often overlooked ranking signal and should not be ignored.

Social media has become not only a necessity for your business but also a significant ranking factor where SEO is concerned. We send Google the right social signals so that they will give your business the recognition it deserves.

Two very important things to keep in mind: You should strive for a good user experience for every website visitor that lands on your web page. The longer a visitor stays on your site the better chance that you will convert them into a possible sale.

Comprehensive monthly ranking reports that show what position each campaign keyword is in the search results. Intuitive bar graphs that reveal the daily ranking position over a given time frame for every targeted search term.

On-Page SEO includes all of the ranking factors associated with the actual code of the website URL (or page) you are trying to rank. A few examples are title, headline (H1), subheading (H2), age of page, age of the domain, page speed, content length, URL length, and many more.

Off-Page SEO refers to all of the ranking signals that occur “off-page” (NOT included within the website code). Some examples are PR distribution, blog posting, bookmarking, article submission, authority backlink building, social metrics, content sharing, and many more.

Website speed can not be overstated in its importance when it comes to ranking in the search results. Not only does a fast loading site rank higher, but it also provides a better user experience.

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